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Should we blitzscale?
Take a hard look at your business model.
Growth factors and limiters
For successful blitzscaling, competitive advantage comes from growth factors—like market size, distribution, high gross margin, and network effects—built into the business model. By triggering a feedback loop, these growth factors allow companies to dominate the market and tap into the first-scaler advantage. But our business model should also be built to anticipate the challenges of growth limiters, such as lack of product/market fit and operational scalability.
If we want to find our best business model, we should try to design one that maximizes four key growth factors and minimizes two key growth limiters.
Type
Name
Description
Growth Factor
Growth Limiter
Which of these Growth Factors and Limiters apply to us?
After everyone submits their feedback, click the "check to show everyone" checkbox and have everyone vote on their favorite pieces of feedback.
Check to show everyone's sentiment ( submitted with average sentiment of )
8
3.25
Submitted by
Factor
Does this apply to us?
Why or why not?
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Discuss growth factors/limiters
Once everyone has submitted their feedback, go through each factor and have a discussion on everyone's feedback.
Factor
Submitted by
Does this apply to us?
Why or why not?
Market Size
Our market is in the $100M-$200M range, maybe it could be bigger.
I see our market as being enormous!
Distribution
There are many small business networks we can plug into.
Lack of Product Market Fit
We have great product/market fit based on our last survey.
The market is moving fast, so even if we have product market fit today, it can change tomorrow.
High gross margins
We have increased our margins in the last year, but still too much variability.
Network effects
Each new user feels compelled to invite their friends, hooray!
Operational Scalability
Outsourcing the manual work to an firm has helped us a lot with getting operations running smoothly.
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