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Understand all the key drivers of our business with this business model canvas
Step 2: Map out business
Start filling out the business model canvas with your team
💡 Tips
1. Focus on the current state of your business (not the future).
2. Add only the most important drivers for each part of the canvas
3. The example canvas below is from . Clear the sample data →Clear Data
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Canvas Quadrant
Description
Added by
X
Customer Segments
Business Clients
Retail Clients
Value proposition
Ecommerce
Amazon Web Services
Revenue streams
Low margin revenue from retail e-commerce sales and fulfillment
E-commerce and fulfillment are low-margin due to costs related to warehousing and upkeeping fulfillment centers
High margin revenue streams from AWS, advertising, and subscription services
Low upkeep and variable costs allow AWS, advertising, and subscription services to be the primary profit driver for Amazon, despite being a significantly smaller revenue stream
Channels
Global distribution channels through shipping partners and fully streamlined fulfillment centers
Enormous online marketing and advertising platforms
Customer relationships
Best-in-class fulfillment systems allowing customers to receive their orders within 1-2 days
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